Ian Watts & Son Funeral Directors – Independent Funeral Directors Since 1968
About us
Ian Watts & Son Funeral Directors was founded in 1968 by the late Ian Watts with a clear mission: to provide families in the Forest of Dean, Monmouthshire, Gloucestershire, Herefordshire, and Avon with compassionate, personalised funeral services. As independent funeral directors, we are committed to helping local families honour their loved ones in a way that reflects their lives and brings comfort, from our family to yours. Our deep community roots and dedication to quality care means that every funeral is arranged with the respect and empathy your family deserves. These values and commitments are carried on today by Martin & Luke Watts (2nd & 3rd generation of the family).
They’re key motto of ‘Do It with Passion, or not at all’ echos their values of empathy, compassion and professionalism.
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Why choose Ian Watts & Son Independent Funeral Directors?
When choosing a funeral director, it’s important to find someone you can trust. At Ian Watts & Son, we offer over 50 years of experience as independent funeral directors, providing a level of personalized care that larger corporate chains simply cannot match. We serve families across the Forest of Dean, Monmouthshire, Gloucestershire, Herefordshire, and Avon, offering local expertise and compassionate support.
As a family-run funeral director, we are able to provide flexible and affordable funeral services, ensuring your loved one is honoured in a meaningful way without unnecessary costs. We take pride in being a part of the local community, offering trusted and caring funeral services that meet the needs of the families we serve.
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How we can help you
At Ian Watts & Son, we offer a comprehensive range of funeral services to meet the needs of families across the Forest of Dean and surrounding areas:
Funeral Arrangements
Our funeral arrangements are designed to be as unique as your loved one. We offer tailored services that respect your wishes, whether you prefer a traditional funeral or something more personalized, such as a themed tribute or special transportation.
Pre-paid Funeral Plans
We work in partnership with Golden Leaves to provide secure pre-paid funeral plans. These plans allow you to plan and pay for your funeral in advance, ensuring that your family is not left with financial concerns during a difficult time.
Coffins and Caskets
Beautifully crafted memorials that stand as a lasting tribute to your loved one.
Private Chapels of Rest
Our private Chapels of Rest offer a peaceful and comfortable space for families to visit their loved ones before the funeral.
Monumental Masonry and Memorial Jewellery
We offer a range of memorial options, including headstones and Remembrance Ashes Memorial Jewellery, to provide lasting tributes to your loved one.
Free friendly advice
We offer free advice to help you navigate the funeral planning process, providing support and guidance when you need it most.
Our personalised funeral service approach
Our approach at Ian Watts & Son is centred on a compassionate and personalised service. As independent funeral directors in the Forest of Dean, we take the time to understand your family’s needs and preferences.
Our experienced team is dedicated to providing respectful and caring support, guiding you through each step of arranging a funeral. We handle all the details—from selecting a coffin or casket to arranging flowers and music—ensuring that your loved one’s funeral is exactly as you wish. We never rush, and we are always here to listen, making sure that every aspect of the service is just right.
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Let us give you the send off you want
At Ian Watts & Son, we believe that every family deserves a meaningful funeral that celebrates their loved one’s life. By focusing on the details that matter most — such as incorporating a favourite song, special colours, or cherished keepsakes — we help families create a service that brings comfort during a difficult time.
Our independence means we can offer affordable funeral services without compromising on quality. We have served the Forest of Dean, Monmouthshire, Gloucestershire, and Herefordshire since 1968, helping families create personal, fitting tributes that reflect the lives of their loved ones.
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Get in Touch with Ian Watts & Son Funeral Directors
If you are looking for experienced, caring funeral directors in the Forest of Dean, Monmouthshire, Gloucestershire, Herefordshire, or Avon, Ian Watts & Son is here to help. We provide personalised funeral arrangements that honour your loved one’s life with dignity and care.
To learn more or speak to a member of our team, please contact us on 01594 562543 or leave us a message.